Financial advisers: Swindlers and leeches

by The Investor on January 11, 2010

A financial adviser in her after-work clothes

A case study: A few weeks ago, my friend D. decided he should start putting aside some money for the future.

A bohemian sort in his late 20s and without any savings, D. has no fixed career, let alone a pension. But things are going okay for him right now, and he thinks he can save £100 a month.

Not much, but a start.

D. also has the usual British aversion to money, which means he knows absolutely nothing about saving or investing and wrinkles his nose at the thought of learning more.

Now, I’d be the first to say he should take responsibility for his own financial future and start reading up on this stuff for himself.

In fact I’ve said so in the past – which is probably why instead of talking to me he instead went to a family friend, a financial adviser who’d advised his uncles.

I say ‘family friend’, but in other cultures, terms like ‘witchdoctor’ and ‘mafia hood’ might describe the same sort of relationship.

The financial adviser’s self-serving advice

Perhaps my bleating about the rubbish financial services industry has rubbed off on D. after all, because a few days later he asked me to the pub to discuss the advice he’d received.

It amounted to:

  • No real explanation of his financial situation
  • No grasp of what he was being sold
  • Pages and pages of impenetrable small print
  • Thick brochures on actively managed funds he didn’t need
  • A direction to put his money into a ‘balanced fund’
  • …with initial charges of 4%
  • …and annual charges of 1.5%
  • A numerical list of ‘special risk factors’ (presumably pointing to sub-clauses in the paper verbiage he’d trucked home)
  • A 3% initial fee and 0.5% annual fee for the adviser
  • His name signed next to it

I was dumbfounded, then furious. Aside from the fact it was going into an ISA, it was all rot.

My friend was set to throw away 3 to 7% of his hard-earned money (I say 3-7% because even I couldn’t tell from the paperwork whether the initial fees were cumulative, though I’m pretty sure it was 7%) as well as 2% a year to invest in a fund that would likely under-perform, and that he didn’t understand.

I urged him to get out, reassuring him that he wasn’t an idiot and saying probably half the people in the pub had done something similar – and then shuddering to realize it was true.

Who needs wine, women and Las Vegas when they’ve got a financial adviser?

So there you have it. Even when a financial adviser gets the opportunity to do the decent thing and teach someone about money – even when only a trivial amount is initially at stake – they spurn it.

If D. didn’t know me, then he’d have signed up a to a lousy plan. If it wasn’t for long-awaited changes coming in 2012 that will end this rotten sales commission once and for all, then as his regular contributions grew and his ‘relationship’ with the adviser deepened over the years, he’d have been robbed of thousands of pounds through fees, and ended up poorer in retirement than he needed to be.

And he’d probably be no wiser about it, either. That’s exactly what’s happened to millions of people who trusted their advisers over the years.

Three parting thoughts.

  • Firstly, people who don’t know about money really don’t know about money.

Even when I made him understand the charges, D. still said to me 7% was ‘only £7 a month’. He wasn’t offended by the adviser taking his money for years to come for confusing him and passing off this shoddy investment, and he had no idea how much the fees would cost after compound interest

  • Two, I’ve not done enough to make this stuff easy to understand, either.

I was going to point D. to my ‘simple’ article about index trackers, but after speaking to him I realised it’d be like pointing my baby niece to Wittgenstein’s Tractatus Logico-Philosophicus.

  • Thirdly and most damningly – this guy was a family friend!

With leeches friends like these, who needs taxes or Las Vegas?

Articles elsewhere on financial advisers

Note: I’ve changed or omitted a few details (not about the fees, but about my friend and the name of his financial adviser).

(Image by: Carniphage)

Filed under: Commentary

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{ 15 comments… read them below or add one }

ermine January 11, 2010 at 10:08 pm

hehehe – you’re spot on with the shocking self-interest of financial advisers. I was suckered as an impressionable pup in the late 80s to a) buy a house at the height of the boom, and b) despite a pep talk from my parents that “endowments suck for a single chap with no dependents”, to buy an endowment.

Buying was because I got fed up with needing to put down a ring of salt round my sleazy bedsit to keep the black slugs out, so I ignored the sage advice of two colleagues that the Lamont bust was imminent. 10 years I sold at a loss – housebuying is not a one-way ticket to riches if you buy at the top…

The endowment, however, was a shocking tale of doublespeak and important things left out, where I was led to believe, through three forecasts, called optimistic, and average and a pessimistic forecast, that I couldn’t lose over 25 years. They were all ludicrously optimistic.

From the quality of advice your pal got things haven’t improved in the intervening 20 years :( At least I got my wedge back in a mis-selling claim, and the demutualisation of the life assurer before that gave a windfall that paid off 10% of the mortgage six years in.

The Investor January 11, 2010 at 10:16 pm

@ermine – Thanks for your thoughts, and yes my young friend has had a lucky escape that others have been falling into for decades.

As someone who has been calling a housing bubble since 2004 and even when it bursts and brings down the world economy, STILL prices don’t meaningfully fall – I say don’t be too hard on yourself about buying before the Lamont bust.

House prices are borderline black magic.

The Investor January 11, 2010 at 10:20 pm

@All – If you saw the very first version of this article put up about 3 hours ago, you may spot that I’ve extracted out 500 words.

A chum in the media urged me to ’start with the story’, and as some of you may know I’m desperate to write some smaller posts on Monevator (this was meant to be 300 words, not the 800 it is now or the 1,300 it briefly was!)

I’ll use half the extract for a short post tomorrow, and the other bit, which was funny but superflous, before the end of the month! :)

Thanks for indulging me, I try not to do this sort of thing too much with posts once they go live (unless I spot a spelling mistake!)

Lemondy January 11, 2010 at 10:38 pm

Amen brother! It’s a tragedy that IFAs have got away with (and got rich on) this scam for so long.

I’ve seen people like your friend D, who will:

a) sign up with some scam artist IFA who picks a crop of active funds
b) ignore their investments for the subsequent 5+ years
c) check them and discover they’ve done poorly
d) sign up with a different scam artist IFA who moves them to another bunch of funds

and bang there goes another 3% in initial fees. Makes me want to cry.

Mat January 11, 2010 at 10:43 pm

Not all financial advisers are bad or evil, but if you want to be financially independent, you HAVE to be independent.
There’s no way that can happen when you’re relying on someone else to make money for you. No matter how nice, cool friendly, or astute the adviser is.
Mat on: Connecting with Favorite Authors through the Internet

Mike Piper January 11, 2010 at 11:52 pm

Ouch. 7% up front + 2% annual for a balanced fund is nuts.

But not surprising.

“I’ve not done enough to make this stuff easy to understand, either.”

I struggle with this same thing everyday, and it’s one of my big goals for this year: Make my writing accessible to a true beginner. Incidentally, I think what you’ve done here is an excellent way to go about it. Everybody can understand a story.
Mike Piper on: Asset Allocation with a 401(k) and IRA

The Investor January 12, 2010 at 1:44 am

@Lemondy – Yes, and the story is probably even worse when the new adviser chases performance with the new bunch of ‘hot’ funds.

@Mat – It’ll be less inherently conflicted here in the UK from late 2012, when sales commission will be banned… it’ll be interesting to see who survives on fixed fees alone, and how much they charge.

@Mike – I think accessible for a true beginner is going to be out of my range, except perhaps with a couple of special articles. To be honest, I’ve probably not built a readership who would put up with how simple I think you really need to be to really explain this stuff from ground zero, although your book might do it if they’d read a whole book.

Janet January 12, 2010 at 11:16 am

Au contraire. I’d love an idiot’s guide to investing please!

The Investor January 12, 2010 at 12:21 pm

Janet – I’ll see what I can do this month. :)

OldPro January 12, 2010 at 12:47 pm

Not going to defend the outrageous upfront fees but to be fair to the leech he’s probably bound by law to give out all the documentation and to put D into a managed fund of some sort.

Bloggers and pals are less regulated than IFAs!

So whats D doing now? Back to wine and women? ;)

Roger Wohlner January 13, 2010 at 2:38 pm

As a US Fee-Only financial advisor I understand and share your outrage over your friend’s experience. There is a huge misunderstanding of financial advisor compensation, this is often to the detriment of individual investors. If I may, NAPFA is an organization of Fee-Only advisors here in the US, the link is http://ow.ly/Ugc2. Folks can search by their zip code and find local Fee-Only advisors in their area.

I have written two posts on financial advisor compensation in recent months, they are listed below if your readers are interested. Great post, thanks for sharing this story.

How is My Financial Advisor Compensated? – Fee-Only vs. Fee-Based
http://ow.ly/VZzX

How is My Financial Advisor Compensated? http://ow.ly/VZBV
Roger Wohlner on: Its 2010 Now What?

The Investor January 13, 2010 at 4:35 pm

@Roger – Thanks for stopping by. Normally I’m a bit wary of links in comments, but both those articles of yours seem to do a very succinct job of explaining the differences in fee structure for U.S. readers, and I thank you for sharing them.

Ethan January 13, 2010 at 6:00 pm

Yep, Roger hit it on the head. Whether you know a fair bit yourself or you know nothing at all, what you want to find is a fee-only advisor who uses low-expense index funds to track asset classes. They should charge no more than 1.5% of assets under management as an annual fee, at the high end. Their ongoing role in your financial life should include:

1. Managing the allocation of your money among several asset classes to reduce volatility, remove uncompensated risk, and match your changing goals as your life progresses.

2. Rebalancing your funds among the asset classes as performance variations push your allocation off target, in accordance with a written investment policy.

3. Keeping your taxes and investing fees as low as possible, preferably in concert with your CPA if you use one.

4. Advocating for your net worth by showing you how and why to save money, track spending and make better decisions.

Sometimes there is only one of these guys in town, if that. Their office will probably look shabbier than the rest. They almost certainly won’t own a yacht, though a few of their clients might.

David de Souza January 16, 2010 at 7:38 pm

Over the past 4 weeks I have seen about 10 financial advisors for my parents.

9 said index funds were no good and could give no compelling evidence of their theory, despite me telling them that 80% will not beat the market.

How can they be allowed to give such bad advice?
David de Souza on: Tax Rebate Scam Emails Continue – Beware -

The Investor January 18, 2010 at 1:07 pm

Thanks for sharing your experience David – at least things will change a bit in late 2012.

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